On the lookout for good advice.
2009/05/26
Torsten Schmidt, Das Finanzenteam
"Great ideas and fast and professional implementation! – And a fine cup of coffee!"
For the relaunch of its website, Das Finanzenteam put its faith in the search-engine optimization skills of gestaltungsWerk. For a provider of insurance of all kinds, the market in this segment is difficult to reach, so that SEO (Search Engine Optimization) was given the very highest priority. gestaltungsWerk designed and programmed the website, which made all Finanzenteam products indexable, that is to say readable and findable, for Google and other search engines.
The final result was an extensive website which offers both existing and prospective clients comprehensive information on the various types of insurance. In addition, comparison calculators are integrated which cover most insurance possibilities. A sympathy figure was introduced and visually assigned to each of the different types of insurance. The website is monitored by Google Analytics – that is to say that a regular statistical evaluation takes place. Based on that evaluation, differentiated assessments can be made which permit finer adjustment of the internet site to target-group requisites.
www.finanzenteam.de
